In terms of object VR, this technology enables us to create a fixed and immersive backdrop that showcases an obvious focal point. While the focal point in question can be interacted with and manipulated at will, the camera angle remains fixed and the focus unchanged.

This makes it ideal for product-orientated campaigns, as it creates an environment in which a photorealistic render can take centre stage and catch the eye of your chosen audience.

So whether you are looking to present your product concept to stakeholders or create interactive marketing materials, contact the team at 3drenders.co.uk today and let us share in your vision.